Privacy Policy

Privacy Policy

This Privacy Policy explains how LF Roofing & Driveways Ltd (“we”, “us”, “our”) collects and uses personal information when you contact us or use our website.

What Personal Data We Collect

We may collect and process the following information when you contact us by phone, email, or WhatsApp:

• Contact details such as your name, phone number, email address.
• Address/location for the property where work is required (if you provide it).
• Job details such as photos you send, description of the issue, preferred dates, and any other information you choose to share.
• Call/message records (e.g., time/date of enquiries and message history) needed to respond and provide a quote.

How We Use Your Information

We use your personal data to:

• Respond to enquiries and provide quotes/estimates.
• Arrange surveys, callouts, and bookings.
• Deliver the services you request and communicate about your job.
• Maintain business records for accounting, administration, and legal purposes.

Our Lawful Basis for Processing

Under UK GDPR, we process personal data based on one or more of the following lawful bases:

• Legitimate interests – to respond to your enquiry and run our business.
• Contract – where processing is needed to provide a service you request.
• Legal obligation – where we must keep records for tax/accounting or legal reasons.
• Consent – where you specifically agree (e.g., opting into marketing). We do not rely on consent for basic enquiry handling.

How We Store and Protect Your Data

We take reasonable steps to keep your information secure. Data may be stored in our email inbox, phone, WhatsApp account, or business records. We restrict access to information to those who need it for business purposes.

How Long We Keep Your Data

We keep personal data only as long as necessary for the purposes it was collected. Typically:

• Enquiry records (no job) are kept for up to 12 months to reference previous communications.
• Customer/job records may be kept for up to 6 years for accounting, warranty, and legal reasons.

Sharing Your Data

We do not sell your personal data. We may share information only when necessary, for example:

• With suppliers/contractors where required to complete the work (e.g., materials delivery), and only the minimum necessary.
• With professional advisers (e.g., accountant) where required.
• Where required by law or to protect our legal rights.

Your Rights

You have rights under data protection law, including:

• The right to access your personal data.
• The right to correct inaccurate data.
• The right to request deletion (where applicable).
• The right to restrict or object to processing (in certain circumstances).
• The right to complain to the ICO (Information Commissioner’s Office).

Third-Party Links and Services

Our website may include third-party services such as embedded maps. These providers may collect information in accordance with their own policies. Please see our Cookie Policy for more details.

Contact Us

If you have questions about this Privacy Policy or would like to exercise your rights, contact us at: lfroofingdrivewaysltd@gmail.com.

Last updated: February 2026